That's exactly the situation where a freelance web consultant can be perfect! I was in the same spot last year - needed strategic direction but didn't require a full-scale agency. A consultant helped me create a prioritized roadmap and even recommended the right developers for later stages. What really clarified things for me was this article comparing when you need a full team versus an independent expert. It breaks down how a consultant can provide strategy and oversight without the overhead of an agency, which sounds ideal for your situation.